Zonta Club of Leipzig Elster amplifies awareness with bold campaign initiatives

The Zonta Club of Leipzig Elster, Germany, launched impactful actions for the Zonta Says NO to Violence Against Women campaign. Key highlights included:

  1. Illuminating Landmarks in Orange: Iconic buildings such as the Town House, Opera, State Bank of Saxony and the Sports Arena were illuminated to symbolize solidarity and raise awareness about gender-based violence.
  2. Digital and Physical Campaign Presence: The club provided digital spots and images for display on billboards in city shopping zones, malls and giant “city flags” along inner-city highways.
  3. Citywide Poster Initiative: One hundred posters were displayed on advertising columns strategically spread across the city, ensuring widespread visibility of the campaign’s message.
  4. Impactful Visual Display: A shop window was creatively designed as a simulated crime scene to draw attention to the realities of assault and battery, prompting conversations and reflections among passersby.

These efforts demonstrated the club’s commitment to fostering awareness, inspiring action and advocating for a violence-free society.

Leave a comment