Taking inspiration from the Zonta Says NO tool guide released in 2021, the Zonta Club of Santa Clarita Valley, USA, created a social media schedule for the 16 Days of Activism Against Gender-Based Violence.
Each day of the 16 Days centers around an inspirational word, and some days had different words intertwined throughout the day. Check out the club’s word-savvy social media plan below.
Day 1: Envision
For the first day, the club chose the word “envision” to “envisioning a world without violence against women.”
Day 2: Knowledge
The club wanted to share facts about gender-based violence around the world, including what happens in their town and state. They also shared why 25 November is an important date and why there are 16 days to the 16 Days of Activism.
Day 3: Community
The club shared the story behind the book “In the Time of the Butterflies” by Julia Alvarez. The book is about the Mirabel sisters, which inspired the 16 Days of Activism.
Day 4: Orange
The club wore their orange shirts everywhere they went, and they had a photo shoot in front of one of the city’s library sculptures. The sculptures consisted of squares with words like Scrabble pieces, and the middle “I” is missing. They place their Zonta Says NO vertical banner in that empty spot.
Day 5: Service
The club’s Service Committee baked cookies and donated gift cards to Fostering Youth Independence, a local non-profit organization that assists foster children after they age out of the system.
Day 6: Allyship
For “Allyship,” the club shared photos of men that support their mission and what Zonta means to them.
Day 7: Student Engagement
The club was preparing to install a new Z Club, but it got rescheduled to 24 January. This will be their second Z Club.
Day 8: Advocate
Having so many students at the high school level who feel so passionate about Zonta and its missions help the club to advocate the need to share the importance of ending violence against women and girls. Education is the key.
Day 9: Outreach
The club received a proclamation from the city of Santa Clarity Valley.
Day 10: Awareness
In addition to the proclamation, the club got the city to display their Zonta Says NO banner on a paseo above a busy street to promote awareness. The banner was displayed throughout the 16 Days.
Day 11: Tribute
The club shared stories from survivors to advocate their mission.
Day 12: Listening
The club encouraged others to listen to the stories of survivors on its YouTube channel.
Day 13: Discussion
The club co-hosted a webinar with the Zonta Club of Burbank, USA, to discuss human trafficking.
Day 14: Remembrance
The club displayed their SCV Red Dress Project at several locations during the 16 Days. The original Red Dresses inspired the project, and they launched the SCV Red Dress Project in 2016. The project aims to advocate and share awareness of domestic violence within their community.
Day 15: Giving Tuesday
The club participated in Zonta International’s Giving Tuesday webinar and shared what they were doing for the 16 Days of Activism.
Day 16: Reflection
The club concluded the 16 Days with the word “reflection.” They showed a series of photos that reflect all their activities.