
In a creative and moving effort to raise awareness during the global 16 Days of Activism Against Gender-Based Violence campaign, the Zonta Club of Jelgava, Latvia, launched a striking public initiative titled “Salmiem nesāp, bet sievietei? Atpazīsti vardarbību!” (“Straw doesn’t hurt, but a woman does? Recognize violence!”), held from 25 November to 10 December.
At the heart of the campaign was the installation of 12 large straw dolls, crafted by 22 local women, including Zonta members, and displayed across key public spaces in Jelgava. Each doll represented a real-life story of abuse—ranging from physical and psychological violence to subtle and often-overlooked forms of coercion. The stories, published in both Latvian and English, provided education on recognizing abuse and offered information on where to seek help.
“This was a great event and made me think that one should not feel guilty if suffering from violence,” said one attendee. Another remarked, “The event made me think in different ways… I now realize violence isn’t just physical.”
The campaign also featured the club’s annual “No sirds uz sirdi” (“From Heart to Heart”) awards ceremony, recognizing activists and professionals who have made significant contributions to protecting women’s rights in Jelgava city and district.
While the creation of the dolls required dedication and emotional engagement, the process also fostered connection and dialogue among participants—underscoring Zonta’s commitment to building both community and awareness.
The initiative garnered strong attention in local press and TV news, blending Latvia’s rich folk traditions with modern advocacy to powerfully spotlight the urgent issue of gender-based violence.










