The Zonta Club of Mackay Inc., Australia, in District 22, is advocating to end violence against women through a display on five local digital billboards.

RP Digital supports local nonprofit organizations by providing free electronic billboard messages across the Mackay region. For no cost to the club, the company is displaying the Zonta Says NO to Violence Against Women message throughout the 16 Days of Activism, and will also display it once a month over the coming year.

More than 50,000 cars drive by the billboards daily, ensuring that many Mackay residents will see the message and be made aware of the issue of gender-based violence.