On the first day of the 16 Days of Activism, the Zonta Club of Laguna, Philippines, launched its campaign with a virtual presentation led by immediate past president Ancy Palma at the Polytechnic University of the Philippines—San Pedro Campus. Titled “BeCause: Be The Cause — VAW Bigyang Wakas, Ngayon Na Ang Oras” (Be The Cause – Let’s End VAW, Now Is The Time), the event educated and inspired over 200 students to take a stand against gender-based violence.

The 45-minute talk highlighted the realities of Violence Against Women (VAW), exploring its various forms, debunking myths and revealing lesser-known types of abuse, all contextualized within the Philippine setting. Participants reflected on the far-reaching impact of VAW on families, communities and the economy, with one student noting, “This talk was an eye-opener. I never realized how many forms violence can take and how it affects not just the victim, but the entire community.”

Students were encouraged to take action, emphasizing that ending VAW is a collective responsibility. “As a young man, I think it’s so important that we’re part of this conversation. Ending VAW is not just a women’s issue; it’s a human rights issue,” shared John, a male attendee.

By partnering with the Golden Z Club, the club engaged the next generation of advocates, expanding their reach among youth and fostering future leaders committed to ending VAW. The event at PUP-San Pedro was a pivotal moment in the campaign. By educating and empowering university students, the club is nurturing a generation of advocates who will carry the torch of change, spreading awareness and taking action in their communities.