To raise awareness and provide support for victims of domestic violence, the Zonta Club Montevideo, Uruguay, launched a citywide poster campaign as part of the 16 Days of Activism.

Bright orange posters featuring Zonta’s logo and a helpline number were placed inside buses, ensuring the message reaches women in need throughout the community. Securing permission from bus companies also served to introduce Zonta’s mission and the goals of the campaign to a broader audience.