In the context of advocating for women’s rights and taking part in the 16 Days of Activism Against Gender-Based Violence, members of the Zonta Club of Ibadan II, District 18, adopted two tools.
First, the Nigerian club members embraced the HeForShe campaign to engage men of all ages in the mission to end violence against women. Then, they used social media to broadcast their message to a larger audience.
The HeForShe partners posted pictures on Facebook and Instagram wearing or holding shirts with the message. This generated engagement in the form of over 1,000 likes and many comments.
The HeForShe partners included national and community leaders as well as youth advocates.