For the 2023 Zonta Says NO to Violence Against Women and 16 Days of Activism Against Gender-Based Violence campaigns, the Zonta Club of Brisbane River Inc, Australia, shook things up by involving directly with the public, communicating with their community stakeholders, setting up a colorful presentation with a highly visible presence and maintaining a static display at the local Princess Alexandra Hospital to raise awareness of domestic violence. They also consistently posted domestic violence awareness posts on their Facebook every day. The campaign included key elements such as:
- Setting up a mass display of 18 Orange Ladies in a public park on a busy street frontage for three weekends.
- Handing out free orange whistles, which is a play on the campaign theme, Blow the Whistle on Domestic Violence.
- Distributing domestic violence materials sourced from local domestic violence services and women’s shelters.
- Having direct conversations with passersby seeking information about the issue.
The club accomplished its goal of advocating against violence against women by being willing to engage with the public on the streets of their local community and having conversations about the uncomfortable subject. This campaign helped them strengthen their pre-existing connections with local domestic violence services, their local councilor, and parliament member by involving them in the process through consultation and seeking their cooperation for permission to use their information resources and staging a presence in Bunyapa Park West End.
While it is difficult to gauge the club’s impact, club members reported many meaningful conversations and gratitude for the helpful domestic violence assistance resources and the showpiece for the practical use of bright orange whistles they handed out.


